Tools: CapCut Pro, Final Cut Pro , Notion, Canva, Adobe Suite
Platforms: Instagram, TikTok, YouTube
Skills: Trend Research, Content Strategy, Story Boarding, Scripting, Creative Direction, Video Production, Video Editing, User Generated Content, Brand Storytelling, Community Building & more.
CASETiFY
Senior Social Media Content Creator | Global Brand Marketing
ComplexCon 2025
TAKASHI MURAKAMI x CASETiFY
Behind the scenes moments on set at ComplexCon.
Breaking new career boundaries and experiences.
Led, produced, hosted and directed production crew at ComplexCon HK 2025 for iCON tier collaboration with Japanese artist Takashi Murakami.
Created and debuted Brand’s New Social Content Series “Drop Report”
Maximized content exposure and engagement by bringing in the main character.
Creative directed social content with current trends in mind.
Drove fan engagement with POV style content into artist’s personal moments at event.
Community Building & Entertainment Content
Trend driven, reactive social content to stay connected with audience, build trust and maintain brand relevance.
Storytelling Content
Bringing audience into the world of Casetify and along the design journey of brand’s products.
Carousel series “The Making Of” to sneak peek into behind the scenes production, intention and quality of brand’s products.
Product + Lifestyle Content
Combining trends, relatable scenarios with showcasing brand products in lifestyle settings.